Our highly processed food environment has wrecked havoc on our dopamine levels. Dr. Anna Lembke explores the science of highly rewarding food,...

Many coaches believe part of their job is to help motivate their clients to make healthier choices. WRONG! Motivation *actually*...

Podcast Alert: Jen Broxterman shares the real behind-the-scenes strategy for how she brought in $45,000+ in 11 days from high ticket coaching on the...

Culturally, many people can relate to eating for non-hunger reasons. In Japan, they even have a special word for it: kuchisabishii, which...

The best coaches understand what their client is buying from them. It’s not workouts or nutrition plans. The 2 best predictors of revenue for...

How to change anything: it's all about your self-identity. If the identity piece doesn't match the goal you're trying to achieve, you'll...

After attending a Charles Poliquin event, we left with a list for how to double our income. Tip #2 had an especially huge impact on our...

When connecting with a new client, stop for a moment to consider their headspace. They have a problem that’s causing them pain. They feel...

Gamifying behavior change is a powerful tool. Essentially, it’s the concept of adding game-like elements to a task to encourage a desired...

This 3-bullet emoji email earned us $24,000 in revenue from 30 past clients! Want to see the exact attention grabbing email script we used? [DOWNLOAD...