How Motivation Really Works

Many coaches believe part of their job is to help motivate their clients to make healthier choices. WRONG! Motivation *actually* works in the opposite way you think it would.


Happy 2-Tips Tuesday!

Here are two ideas to consider this week.

By Jennifer Broxterman, RD


1. Motivation is BS 💩

Many coaches believe part of their job is to help motivate their clients to make healthier choices. 


Don’t enable this incorrect viewpoint – it’s faulty and broken. Motivation ➡️ Action ❌

Motivation *actually* works like this. Action ➡️ Motivation  ✅

Your job as a coach is to help your clients figure out their next small step forward, and to only focus on that next step. 

 Action dismantles analysis paralysis.

 Action crushes all-or-nothing thinking.

 Action breaks the stagnation cycle.

 Action creates small wins, which increases motivation, which leads to further action.


2. Quote: On Getting Started

“You don’t have to be great to start, but you do have to start to be great.”
– Zig Ziglar




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Jen Broxterman
Registered Dietitian
Prosper Nutrition Coaching


Thanks for reading. Here are a few additional ways I might be able to help you.

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Jennifer Broxterman, MSc, RD

• Award-winning Foods & Nutrition University Professor
• Successful entrepreneur of owner of NutritionRx
• 16 year CrossFit affiliate owner with my husband
• Founder of Prosper Nutrition Coaching & lead nutrition coach


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